BNP Paribas Wealth Management strengthens its position in the Entrepreneurs and Families segment in the Netherlands

March 9, 2021
  • BNP Paribas Wealth Management strengthens its position in the Netherlands to serve Dutch entrepreneurs and families.
  • Bernt Kok has been appointed CEO of BNP Paribas Wealth Management in the Netherlands and Arjan van Rijn appointed Head of Key Clients.
  • The new division aims to leverage on BNP Paribas’s local presence and

On February 1st, Bernt Kok has been appointed CEO of BNP Paribas Wealth Management in the Netherlands. He is supported by Arjan van Rijn appointed Head of Key Clients. With their arrival, BNP Paribas Wealth Management strengthens its support to Dutch clients while making full use of its international footprint.

With the development of this new division in the Netherlands, Dutch clients can access to a unique offering – in particular private equity, asset management mandates and financing – and draw upon the Group’s expertise in corporate and investment banking as well as in real estate.

Geert Lippens, CEO BNP Paribas the Netherlands, says: “BNP Paribas already has a leading position in wealth management in Europe and we want to actively build on this. I am pleased to welcome Bernt as CEO for Wealth Management. His strong experience and local network will help expand our wealth management offering in the Netherlands. Working with him, the broad knowledge and relationship management skills of Arjan are instrumental to the success of BNP Paribas Wealth Management in the Netherlands.”

Vincent Lecomte, CEO BNP Paribas Wealth Management, comments: “This new team located in Amsterdam enables us to be even closer to clients and especially among entrepreneurs and families, through an international approach in conjunction with the Group which is already well-established in the Netherlands. These new appointments are part of our business development plan to serve European Entrepreneurs by supporting their international growth and meeting their needs for financing or investment.”


Bernt Kok has over 16 years of experience in wealth management, most recently as Senior Wealth Manager and Director of Private Wealth Management, the UHNW* division of ABN AMRO in the Netherlands. Before entering into wealth management he gained experience in corporate advisory and held various other international roles within the private banking industry.

Arjan van Rijn spent some 25 years in international corporate and investment banking before joining wealth management a few years ago at Credit Suisse where he focussed on servicing entrepreneurs in the Netherlands.

About BNP Paribas Wealth Management

BNP Paribas Wealth Management is a leading global private bank and the largest private bank in the Eurozone with €390 billion worth of assets under management as at end of December 2020. Present in three hubs in Europe, Asia and the United States, it employs over 6,800 professionals who support High Net Worth and Ultra High Net Worth individuals in protecting, growing and passing on their assets. The bank aims at building a sustainable future by combining its deep expertise and reach with its clients’ influence and desire for impact. The bank was recently named Best Private Bank in Europe, in North Asia, in US West and in the Middle East.

* UHNW: Ultra High Net Worth