BNP Paribas, a European leader at the service of its customers

BNP Paribas relies on a customer-focused business model and very strong market positions, particularly in Europe, that it has successfully maintained despite the financial crisis that began in 2007.

In a bid to adapt to a changing environment, the Group is working hard to redesign its range of products and services to meet the new requirements of organisations and institutions, to reduce the risks and to rationalise its structure. It is pursuing a strategy that focuses on developing integrated solutions and stimulating productivity gains.

BNP Paribas' aim is to be always listed amongst the best establishments in the world, both in terms of innovation and product quality and in terms of the customer-focused service it offers in the business lines in which it operates.

In The Netherlands

The Dutch banking industry is very competitive due to a vast amount of players. However, BNP Paribas could establish itself as one of the best-known non-Dutch banks in the Netherlands, not only because of its worldwide network but also because of its local expertise.

At the crossroads of the lending and capital markets, the Dutch coverage team offers innovative and multi-faceted structured financing solutions, backed by a proven distribution network. We have the ability to structure and maintain complex project financing packages on several continents.

By advising companies on their financial matters our specialised teams, ranking among the few leaders in Europe, enables a professional entry to financial markets (debt equity, derivatives, foreign exchange, etc...).

Furthermore, we serve exporting companies and Dutch group subsidiaries all over the world with trade financing, local banking, and cash management.

Thanks to its subsidiaries in The Netherlands, BNP Paribas offers Dutch companies and financial institutions a complete range of products and services, among which Arval (car leasing), BNP Paribas Lease Group (operational and financial leasing), BNP Paribas Personal Finance (mortgages), BNP Paribas Trust BV (corporate management services for Dutch holdings), Cardif (insurance), BNP Paribas Investment Partners (asset management), LaSer Nederland (consumer credit, (co-branded) Visa/loyalty cards, (online) tailor made loyalty management & retail marketing services), Insinger de Beaufort (Wealth Management) and The Economy Bank NV (specialized banking).

Thanks to this, BNP Paribas can support its clients in meeting all their challenges.